Tie vs Wunderkind
Quit over spending on our own data.
Get Wunderkind-level results with total transparency—take ownership of your data, command your campaigns, and trust the return you’re getting.
What brands say about Tie.
"Our collaboration has been incredibly fruitful. The insights and strategies provided have greatly enhanced our marketing efforts."
“I really believe we need to take full advantage of the traffic we drive to the site. What Tie allows me to do is go from renting an audience to owning it."
"We realized returning customers were being overlooked. With Tie, we reactivated over 108k shoppers, generating $520k in revenue, all while maintaining our existing flows."
6 Reasons
Brands choose Tie over Wunderkind
1
You own your data & decide how to use it
Unlike Wunderkind, all identified visitors and enriched data syncs into your existing tools to activate across email, ads, SMS and more.
2
Enterprise-grade ID at a fraction of the cost
Reveal 4x more visitors on site at $0.01 per visitor compared to Wunderkind's $5k+ monthly bundles.
3
Measure sales uplift your way
Prioritize Tie's data in your flows however you please & access various attribution methods directly in Tie's platform to track incrementality.
4
Access 200+ demographics, not just contact details
Go beyond basic name and email. Access consumer attributes—fueling smarter segmentation and higher conversion rates.
5
Eliminate execution fees and take control of campaigns
Easily connect with newly identified shoppers across any channel using the marketing platforms and internal teams you already rely on.
6
Live in days, not months
Deploy within days vs. Wunderkind's 3-month implementation. Get dedicated CSM support and strategy to achieve meaningful ROI.
Full Control Over Lead Quality
Fair, Flexible, and
Risk-Free Pricing
Access the power of website enrichment and identification,
all through one seamless credit system.
$1,499 /month
Growth
1,200K Credits / year
90 days paid trial availability
For Brands with 200K+ unique website visitors a month
1,200K Credits per year for scaling campaigns
Integrates with 200+ tools for seamless workflows
Advanced reporting and analytics for deeper insights
Priority chat and email support for faster responses
$499 /month
Starter
300K Credits / year
180 days paid trial availability
For Brands between 50k-200k website visitors a month
300K Credits per year to power website enrichment and identification
Access to all core features for small teams getting started
Basic reporting and analytics to track visitor data
Reliable basic chat and email support
$2,499 /month
Enterprise
3M Credits / year
90 days paid trial availability
For brands with 600k+ unique website visitors a month
3M Credits per year for high-volume visitor identification
Advanced custom fields for tailored data management
Full data history for compliance and tracking
Personalized + priority service for premium support
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Frequently asked questions
This option is only available for customers on monthly payment plans.
You can opt-out until either:
1. You've used 25% of your total annual credits, or
2. Your opt-out period expires—whichever comes first.
To help manage your credit usage, you'll receive alerts via email and Slack as your approach your 25% usage threshold. You can also set credit caps to prevent unintentional overuse to ensure you qualify for opt-out until your period expires.
1. Upgrade to a higher tier of credits. Extends your contract for 12 months at a higher monthly price, but you get a 10-25% discount applied to any remaining balance on your original contract (which will also spread across a new 12 month term.)
2. Renew your existing tier's annual contract early. Your monthly price for new credits will stay the same and you can optionally spread any unpaid balances from your original contract over the new 12 month term length.
3. Simply stop using the product, but note any remaining monthly payments on your previous contract will still be due until the end of your annual contract term.
4. Continue using product without renewing contract or upgrading tier. However, you will accrue pay-as-you-go overages: $0.05 per credit in Starter; $0.04 per credit in Growth; $0.03 per credit in Enterprise. Note: alerts are pushed to users before any overages go into effect.
12 months worth of annual credits are available to you upfront for use across a variety of Tie use cases. Unused monthly credits roll over to the next month for your use.
