Tie vs Wunderkind
Quit over spending
on Wunderkind
Switch from Wunderkind to Tie to get total transparency—take ownership of your data, reveal more visitors and trust the return you’re getting.
3 Reasons Brands choose Tie for Visitor Identification
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Full Control Over Lead Quality
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|---|---|---|
| Pricing | $0.01 Per Identified Visitor | $5k+/Mo+ Price Bundle Software |
| Audience Match Rate | 60-80% of visitors revealed | <15% of visitors revealed |
| Lead Quality Configuration | Filter by web behavior, demographic attributes and data quality thresholds. | No Filters |
| Enriched Attributes | Name, Email, Address, Phone, Ad ID Plus: 250+ Consumer Attributes | No Data Shared |
| Email Deliverability Protection | Proprietary Email Delivery Protection | No Email Protection |
| Advertising to Audiences | Highest Match Rate (Pass 250+ attributes like Ad ID, Gender, DOB, Age, etc) | Lower Match Rate (Doesn’t pass Ad ID) |
| Revenue Attribution | Custom attribution & transparency down to order ID and timestamp | Limited attribution |
| Dedicated CSM support | Yes | No Email Protection |
| Time to Live | Days | Weeks |
Fair, Flexible, and Risk-Free Pricing
$499 /m
300K Credits /y
180 days paid trial availability
For Brands between 50k-200k website visitors a month
300K Credits per year to power website enrichment and identification
Access to all core features for small teams getting started
Basic reporting and analytics to track visitor data
Reliable basic chat and email support
$1,499 /m
1,200K Credits /y
90 days paid trial availability
For Brands with 200K+ unique website visitors a month
1,200K Credits per year for scaling campaigns
Integrates with 200+ tools for seamless workflows
Advanced reporting and analytics for deeper insights
Priority chat and email support for faster responses
$2,499 /m
3M Credits /y
90 days paid trial availability
For brands with 600k+ unique website visitors a month
3M Credits per year for high-volume visitor identification
Advanced custom fields for tailored data management
Full data history for compliance and tracking
Personalized + priority service for premium support
Get more from visitor identification partner
Frequently asked questions
This option is only available for customers on monthly payment plans.
You can opt-out until either:
1. You've used 25% of your total annual credits, or
2. Your opt-out period expires—whichever comes first.
To help manage your credit usage, you'll receive alerts via email and Slack as your approach your 25% usage threshold. You can also set credit caps to prevent unintentional overuse to ensure you qualify for opt-out until your period expires.
1. Upgrade to a higher tier of credits. Extends your contract for 12 months at a higher monthly price, but you get a 10-25% discount applied to any remaining balance on your original contract (which will also spread across a new 12 month term.)
2. Renew your existing tier's annual contract early. Your monthly price for new credits will stay the same and you can optionally spread any unpaid balances from your original contract over the new 12 month term length.
3. Simply stop using the product, but note any remaining monthly payments on your previous contract will still be due until the end of your annual contract term.
4. Continue using product without renewing contract or upgrading tier. However, you will accrue pay-as-you-go overages: $0.05 per credit in Starter; $0.04 per credit in Growth; $0.03 per credit in Enterprise. Note: alerts are pushed to users before any overages go into effect.
12 months worth of annual credits are available to you upfront for use across a variety of Tie use cases. Unused monthly credits roll over to the next month for your use.
