Simple, credit-based pricing. One credit, one shopper identified.
Access Tie's Shopper Intelligence Platform and Artificial Marketing Intelligence™ agents, on the right plan for your business.
Everything in every plan, side by side.
In every plan
Unlimited users
Tie Priority inbox placement and domain warming
Credits pooled across every product
Credits granted upfront, roll over in term
In-platform agentic support
12-month contract
Priority
Launch
Scale
Enterprise
Credits included
600K
1.6MM
4MM
Custom
Price per credit
$0.02
$0.015
$0.01
Custom
Proof of concept period
7 days
30 days
30 days
30 days
Tie Priority
Included
Included
Included
Included
Tie ID
Not included
Included
Included
Included
Tie Marketplace ID
Not included
Included
Included
Included
Tie Predict
Not included
Included
Included
Included
In-platform agentic support
Included
Included
Included
Included
ESP integration
Included
Included
Included
Included
SMS support
Not included
Included
Included
Included
Meta + Google integrations
Not included
Included
Included
Included
Dedicated CSM + Slack channel
Not included
Included
Included
Included
How credits work.
One credit balance across Tie ID, Predict and Priority, so you never buy the same shopper twice.
Tie ID: 1 credit per shopper
One credit per unique visitor per month, or 1 credit per purchaser identified on a marketplace.
Tie Predict: 3 credits per active profile
Covers a year of daily purchase, open and click scores, drawn from the same balance. Requires Tie ID.
Tie Priority: 0.033 credits per send
Roughly one credit per 30 emails, covering Primary-inbox placement and domain warming.
Filter before you spend
ID only: focus credits on high-value shoppers with demographic and behavioral filters; only pay for those worth identifying.
Pay monthly, or prepay the year
Every plan runs on a 12-month contract. Pay monthly, or prepay the year upfront and save 25%.
Granted upfront, rolled over
Twelve months of credits on day one. Unused monthly credits roll over to the next month inside your contract.
What a credit buys.
Each product draws from the same balance. Here is what it costs to run each one.
Product
What it does
Credits it uses
Tie Priority
Lands your campaigns in the Primary inbox instead of Promotions, and warms your sending domains to protect your reputation.
0.033 credits per email sent — roughly one credit per 30 sends.
Tie ID
Turns anonymous traffic into known shoppers, resolved across devices and aliases.
1 credit per visitor identified. Demographic attributes included with every ID.
Tie Marketplace ID
Matches purchases made on marketplaces to known shopper profiles.
1 credit per match.
Tie Predict
Scores every shopper daily on how likely they are to open, click and buy — on a 1 to 10 scale. Requires Tie ID.
3 credits per active profile per year, billed monthly from the same balance.
Credits are pooled across every product you switch on, granted upfront on day one, and unused monthly credits roll over inside your term.
Pricing questions
Contracts, credits, payment and what happens when you grow faster than planned.
All questions →How is Tie pricing structured?
Tie uses a flexible credit-based model. Credits are the single currency across Tie, pooled across every product you switch on—revealing website visitors with Tie ID, scoring profiles with Tie Predict, or placing emails in the Primary inbox with Tie Priority—giving brands maximum flexibility to allocate spend where it drives the most value. Credits are granted upfront and roll over inside your 12-month term. Plans start at $12K a year.
Is Tie's pricing based on traffic, contacts, or usage?
Usage-based. You pay for what you actually use, metered in credits rather than by traffic tier or list size:
- Tie ID — 1 credit per unique ID, per month
- Tie Predict — 0.25 credits per active list profile, per month
- Tie Priority — 0.033 credits per email sent (roughly 30 sends per credit)
- Raw data — free
Brands with higher traffic and list sizes typically see higher credit usage, as they have more shoppers to identify and send a higher volume of messages. And because you can filter on demographics, behavior, and data recency, you decide which shoppers are worth identifying in the first place — you're not paying to resolve traffic you'd never market to anyway.
How do contracts work?
All Tie contracts are annual. You can pay monthly, or make one annual payment for a 25% discount. Twelve months of credits are available upfront for use across Tie's products, and unused monthly credits roll over to the next month.
What if I exhaust credits before the end of my contract?
Four options. Upgrade to a higher tier, which starts a new 12-month term at the new price and applies a discount to your remaining balance. Renew your current tier early at the same rate. Stop there, with the remaining payments on your term still due. Or keep going pay-as-you-go at your plan's overage rate — your Client Success Manager will confirm it with you before anything is charged.
What forms of payment do you accept?
All Tie customers must pay by ACH auto-debit, which is set up during onboarding.
See what Tie finds on your site.
A 20-minute walkthrough on your own traffic — positive ROI within 30 days.
Shopper Intelligence and Artificial Marketing Intelligence™ for ecommerce brands.
Klaviyo Preferred Tech Partner