AI Shopper Segmentation
Know who'll buy next. Not who opened last.
Tie Predict is AI-driven segmentation — real-time scores that measure who's ready to open, click, or buy right now, built on data from Tie's Shopper Intelligence Platform.
Three scores, 1 to 10
Purchase, open and click intent on every profile
Refreshed every morning
From the previous 24 hours of behavior
Native properties in your ESP
Klaviyo today. Bloomreach, Braze and more ESPs in development.
Dozens of signals per shopper
On-site and cross-client signals your ESP misses
One score for every send decision.
Pick the question. Predict has already scored it. Switch between the three scores and the hold list to watch the same audience re-sort.
Engagement rules look backward. Predict looks at the future.
A 30, 60 or 90-day engaged segment tells you who opened in the past. It can't see the anonymous subscriber browsing your site on their phone right now, or the one who went quiet on email but is three visits deep this week.
Engagement segments
Tie Predict
Built on
Opens and clicks inside your ESP
Dozens of on-site and cross-client signals
Refreshes
When someone edits the rule
Every morning, from the last 24 hours
Scores anonymous visitors
No. Unknown visitors can't be scored
Yes. Tie ID resolves them, Predict scores them
Scores suppressed profiles
No. Unengaged means gone
Yes. Dormant shoppers resurface when intent returns
Every profile, scored 1 to 10, refreshed daily.
Not a black box. One number per shopper per score, updated daily from the last 24 hours of behavior.
From visit to send in three steps.
No middleware, no CSV export, no manual import. Setup typically takes 24 to 48 hours from pixel install to the first score sync.
Tie ID recognizes the shopper
Anonymous visitors are matched to Tie's identity graph across devices, so the audience is your list plus everyone your ESP never saw.
Predict scores every profile
New shoppers are scored in real time on their first visit; returning shoppers' scores are refreshed every morning.
Scores sync to your ESP
A direct API sync writes them as profile properties. Shoppers are added to qualified campaigns and flows within minutes.
Everything Predict does.
Predict is a signal layer. It scores intent; your existing ESP infrastructure acts on it. It does not send email, make send decisions for you or replace your flow logic.
Purchase, open and click scores
Three scores per profile on a 1 to 10 scale, refreshed every morning from the last 24 hours of behavior.
Native ESP properties
Scores sync by direct API as profile properties. Use them in segments, flows and A/B tests with nothing new to learn.
Scores for shoppers your ESP can't see
Anonymous visitors resolved by Tie ID and dormant subscribers browsing on another device get scored too.
Dead-list recovery
Your suppression list is scored as well. Contacts who look dead in your ESP but are active on your site surface with high intent.
Exclude to protect deliverability
Hold promotional sends below a purchase threshold so low-intent volume never drags your sender reputation down.
Powered by the Tie platform
Predict runs on the same identity layer as Tie ID and Priority: one resolved profile per shopper, shared across every product.
“Tie has played a big part in bringing our email program into the modern age and giving us the ability to work leaner while feeling far more confident in our sends.”
Michael Johnston
Senior Email Marketing Manager, Sharper Image
+10%
Revenue per campaign
+41%
Revenue per recipient
+36%
Click-through rate
Holdout-tested on Sharper Image's own data. No projections.
soonBuilt to fit into your existing stack.
Scores are just properties. Slot them into your existing retention and lifecycle strategies without missing a beat.
Ready-to-buy nudge
purchase ≥ 8 · no order in 7 d
A flow that fires the day a shopper's score crosses 8, before your next campaign goes out.
Winback on rising intent
purchase rising 3 days
Dormant subscribers re-enter a flow when their score climbs, not when a 90-day timer expires.
Protect deliverability
exclude purchase ≤ 3
Hold low-intent profiles out of promotional sends so volume never outruns reputation.
Common questions
Straight answers on how Predict fits next to your ESP, how it is measured and who it is built for.
All questions →Do I need to switch ESPs?
How is Predict different from Klaviyo's own predictive analytics?
How often do scores refresh, and how fast is setup?
What happens to my suppression list?
Is there a minimum list size?
See what Tie finds on your site.
A 20-minute walkthrough on your own traffic — positive ROI within 30 days.
Identity, intent and inbox placement for ecommerce brands, inside the tools you already run.
Klaviyo Preferred Tech Partner