Tied & True

Where experienced marketers share what they wish they'd known sooner.

Stories

June 20, 2025

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How OluKai Recovered $55K+ in Missed Revenue with Tie’s Promo Tab Protection

How OluKai Recovered $55K+ in Missed Revenue with Tie’s Promo Tab Protection

OluKai fixed their inbox placement issues and added $55K+ in revenue using Tie’s Promo Tab Protection.

How G.O.A.T. Foods Unlocked Incremental Revenue with Tie’s Identity Resolution

Discover how G.O.A.T Foods replaced flawed attribution with Tie’s identity resolution platform to capture high-intent visitors, scale upper-funnel campaigns, and drive measurable revenue growth.

How G.O.A.T. Foods Improved Cash Flow and Scaled BFCM Ad Spend with Tie’s Credit Card

Learn how G.O.A.T. Foods used Tie’s flexible financing to scale Black Friday campaigns without straining cash flow, freeing up capital for faster inventory turns and growth.

Mariners Email Strategy: Higher Acquisition & Lower Costs During BFCM

Read how Mariners Learning System used Tie to improve marketing data and email deliverability, setting up a high-performing email strategy to increase sales during BFCM.

Chris Meade’s Unconventional Strategies for Scaling a DTC Brand

Discover how CROSSNET co-founder Chris Meade bootstrapped a $7K idea into a national retail brand using scrappy marketing, smart retail plays, and conversion tactics that every eCommerce brand can learn from.