Email Marketing

Learn the exact workaround to manually add emails to a Klaviyo segment using profile updates, lists, and segment logic.

Get cleaner revenue attribution in Klaviyo with Tie’s latest update and measure true incremental lift from identity and email flows.

Discover how Buffy improved inbox placement, stabilized email deliverability, and generated measurable incremental revenue using Tie’s Promo Tab Protection.

Most eCommerce teams don’t need another email service provider (ESP). They need to get more out of the one they already have.

Learn how to audit your email campaigns, recover missed revenue, and focus on the right metrics with insights from DTC experts, Marina Carroll and Feras Khouri.

Maximize your email marketing performance and avoid landing in spam with this email deliverability checklist.

Struggling with inbox placement? Learn how to improve email deliverability with better list hygiene, authentication, engagement tracking, and expert-backed audits.

What does a good email open rate look like in 2026? Find updated benchmarks, how Apple Mail impacts tracking, and better metrics to measure success.

Run a complete email deliverability audit to meet Gmail and Yahoo’s bulk-sender rules. Check SPF, DKIM, DMARC, complaint rates, and list quality to fix inbox placement, sender reputation, and deliverability issues fast.